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Author: mandmweb

Features And Benefits And Sales, Oh My!

Do you sell features or benefits? Do you know the difference? All too often salespeople think features are key. Of course, it's because that's what they've been shown. 'Look at all the bells, whistles, and gadgets!' It's as if the more gadgets, the more valuable the product or service. Well, that's only true if your prospect NEEDS all those things. Have you ever been shopping for something where the salesperson keeps telling you about all the features, yet never once asks you what you need? Or they ask you what you need but go ahead and tell you everything else? Is that how you sell? Do you think that if you do not tell them EVERYTHING, you'll miss out on the one thing your prospect is looking for? STOP! Stop talking. Stop thinking. And please, stop selling. Your prospect does not want to listen to you ramble on about things that they do not care about. Ask a few questions, listen, and then address only what you hear. Let's explore this process. 1. Ask a few questions And I mean a few. Examples are: -What are you looking for the product to do? What do you need or want to accomplish with this product? What matters most to you? (Here you can offer some suggestions – price, volume, speed, reliability ….) With these questions, you are trying to get...

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Fast Methods of Using Your 404 Error Page to Increase Website Professionalism

What is your first reaction when you click on a link and you land on the terrible 404 error page – file not found. Most people hit the back button and give up using the broken link. Now imagine you are the website owner and the person clicked the link from a different website. That is traffic you will never have the opportunity to sell to. On a popular website that could me hundreds or thousands of possible lost sales and leads. The 404 error page has become some common that the average Internet user does not even question why they landed on this page. Use this to your advantage. Direct the visitor to where you want them to go. The savvy website designer will exploit this weakness, by creating a custom 404 error page. The possibilities are endless. Send the visitor to your default homepage. Send the visitor to a site map so they can choose where to go. Send the visitor to a sales page. Send the visitor to a bonus promotion that is only available to them. If you are building an opt list, try offering a free gift in exchange for filling out your auto responder form. As you can see, the choices really are endless. I do try to let the visitor know that this is an error page, but make it fit into...

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How to Make Love to a Man in Bed – Sex Tips Every Woman Should Know

Lately, your love life just isn’t what you want it to be. You want to have an amazing sex life with your man and you want to make sure that not only are your needs being met in the bedroom, but that his are as well. You want to keep him happy and satisfied. You want to know how to make love to a man in bed to give him some of the greatest pleasure he has ever had. Instead of wishing for a better sex life and a most exciting time in the bedroom, it is time that you made it happen. Now is the time to take the reigns and to really show your man what you are made of. Now is the time to learn how to make love to a man in bed with the help of these sex tips. Most of the time, you leave it up to your man to initiate sex. That is something that needs to change now. Your guy wants to feel sexy and to feel desired as well. He wants to feel like you want him and the only way to do that is to show him. He wants you to have your hands on him and to not be able to take him off. By initiating sex, you make him feel special and this is a good first...

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Making a Business Development Presentation Stand Out

A sales interviewer (no matter what level), when asked to do a presentation should presume that they are going against other sales job applicants and, typically the most prepared wins the race. Below you will find some helpful tips to help make you a front-runner following a thorough and informative presentation. Make Sure You Know What The Interviewer (s) Want Some companies may give you a broad description of the type of presentation they want. Never make an assumption. Acknowledge any requests that simply state "sales presentation," as a way to show off your thinking skills and sales versatility. For instance, if you come across a presentation requisite such as this, you will look more knowledgeable than the rest of the pack if you respond with the following, "Dear ______, I have been working on my presentation and would like to set a more specific focus for it. Would you like me to lay out a 30/60/90 day sales plan or, discuss my past sales success and how it could relate you working at your firm, or my methods of breaking into your targeted accounts or a mix of all of the above? Whichever you prefer, I will be more than happy to focus on one or more aspects. I look forward to our meeting " Do Internet Research for Latest PR and Industry News By incorporating knowledge specific...

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How to Successfully Implement A Forex Scalping Strategy

Scalping is a particular style of trading approach used by Forex traders to take small fast profits from the currency markets. Several short time frame trades are made which are kept open for a short period of time. Often trades only last a matter of minutes and will usually have small profit targets. The central idea is that short time frame exposure to the markets reduces trading risk. Also these smaller profits can be compounded into much larger returns over longer periods. The short trading timeframe of scalping trades tends to mean that the profits earned from each trade are small. Often a single trade will deliver only a few pips of profit. Traders who follow this approach believe that the limited market exposure on each of these trades reduces their market risk. Instead of targeting larger returns which would increase their time in the markets, multiple positions are opened across the course of the trading day. These many trades are then compounded to generate a much larger return. In order to build substantial profits with this approach you will need to be prepared to devote a lot of time to trading. Often this strategy will involve the opening and closing of several trades a day. This time requirement is indeed not the only barrier to this way of trading. Mental alertness if also required as trading sessions will...

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